This Mother’s Day, Boomerang celebrates moms across Africa with a specially curated local campaign, MAGIC MAKERS!

May 06 , 2020

This Mother’s Day, Boomerang celebrates moms across Africa with a specially curated local campaign, MAGIC MAKERS!

Mother's Day this year will look a little different than usual, and that is why Boomerang Africa will help kids celebrate mothers across the continent with its brand-new, imaginative video series, Magic Makers.

Magic Makers is a  heartfelt video series where kids get to raise their voice to celebrate important dates and magical moments, showcasing their great imaginations and cool ideas with other Boomerang fans. The first edition of Boomerang Africa’s Magic Makers, airing on Tuesday, 5 May, is exclusively dedicated to moms across Africa, where kids get to express their wildest and craziest ideas, letting the whole continent know just how they would spoil their moms on Mother’s Day.

In this day and age, where everyone's using video calls to stay in touch with family and friends, Boomerang Africa’s Magic Makers video clips will take on the new ‘norm’ and present as a video chat with a split-screen video conference gallery view, representing Boomerang’s large community of kids. In each episode, two kids will ‘pop out’ on the community and share their unexpected ideas on how they would love to indulge their mom this Mother’s Day, or tell us what their mom’s special superpowers are… The Magic Makers video clips will also drive fans to boomerangafrica.com, where they will be able to play and download great activities to help celebrate Mother’s Day even more.

Boomerang Africa’s Magic Makers will premiere on-line and on-air on Boomerang, DStv channel 302, on Tuesday, 5 May. Kids can also visit Boomerang Africa’s website to find additional cool, inspirational activities providing consistent fun and laughter, leaving them wanting more and MORE!

Watch out for the next edition of Magic Makers where our Boomerang kids give us their crazy ideas on sharing magical moments with their dads for Father’s Day in June.

Watch. Play. Laugh!


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