Dryness and Comfort Make for a Happy Baby

Oct 19 , 2017

Dryness and Comfort Make for a Happy Baby

Pampers keeps your baby dry all night for happy morning moments

JOHANNESBURG, South Africa – 12 October, 2017 As a loving mum, you understand the importance of a good night’s sleep for your baby, and research proves this right. One of the easiest ways to do this is by making sure your baby can enjoy uninterrupted time to sleep. A well-rested baby makes for lovable happy morning moments.

We understand that night-time waking can be tiring and frustrating for you. However, your baby waking easily is actually a good thing. It means that your baby can respond to changes in his physical state or environment. In fact, waking during the night is, in itself, part of ‘normal’ sleep. It is important that babies are not unnecessarily disturbed and can easily return to sleep following any ‘normal’ wakes.

Through Pampers’ extensive research on sleep, we’ve learned that babies are more vulnerable to waking up during the window of urination, making it especially important that nothing else disturbs your baby during that time. “My suggestion is to choose a reliable nappy that helps ensure that a baby’s natural sleep cycle will not be interrupted to change a wet, uncomfortable nappy. It’s as important not to disturb your baby when he/she sleeps, as it is to allow natural sleep cycling,” explains Sister Lilian, renowned midwife and parenting expert.

Babies usually fall asleep about 15 minutes after lights out, but for some babies, it might take up to 25 minutes. If it takes more than 30 minutes for your baby to fall asleep, specialists advise you may need to consider changing baby’s bedtime routine or look at different elements to ensure your baby is comfortable and dry all night long.

To make sure mums around South Africa won’t have to worry about that, Pampers is proud to be the titleholder of the driest diaper in South Africa, with the Active Baby-Dry range.

Utilising Absorbent Micro Pearls™, Stretchy Sides, Top Dry-Layer, Extra Sleep-Layer and a breathable outer cover, every Active Baby-Dry diaper will ensure your baby a dry and comfortable night’s sleep.

Competition Time!

Tell us how much you love the Pampers Active Baby-Dry. Rate and Review Pampers by Following this link https://goo.gl/Bf6eL5 to write your reviews. You could WIN a 6 months’ supply of Pampers Active Baby-Dry for your little one.

Terms and Conditions apply.

The Active Baby-Dry competition will run until 22 October 2017.

See below for more information: https://www.facebook.com/PampersSA/posts/1696150550396067

About Pampers®

Pampers® is the world’s top selling brand of baby nappies. For more than 50 years, Pampers® has been helping to improve life for babies, toddlers, and the parents who care for them through a complete line of nappies, training pants, and wipes designed for every stage of baby’s development.

 About Procter & Gamble

P&G serves consumers around the world with one of the strongest portfolios of trusted, quality, leadership brands, including Always®, AmbiPur®, Ariel®, Bounty®, Charmin®, Crest®, Dawn®, Downy®, Fairy®, Febreze®, Gain®, Gillette®, Head & Shoulders®, Lenor®, Olay®, Oral-B®, Pampers®, Pantene®, SK-II®, Tide®, Vicks®, and Whisper®. The P&G community includes operations in approximately 70 countries worldwide. Please visit http://www.pg.com for the latest news and information about P&G and its brands.

 


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