Exciting news! Mattel has announced a new product collection to celebrate the highly anticipated "Barbie™ The Movie." The collection will feature over half a dozen iconic Barbie® and Ken® looks inspired by the upcoming film, set to hit theaters on July 21st.
Created in partnership with Warner Bros. Pictures, the new collection includes toys from various Mattel brands such as UNO®, Hot Wheels®, Fisher-Price®, MEGA™, and, of course, Barbie. Fans now have the opportunity to bring home a piece of the movie and create even more imaginative stories with these toys.
The "Barbie The Movie" doll line showcases the fashionable looks that fans will see in the film. The collection includes outfits worn by Barbie, Ken, and new characters as they journey through Barbie Land and beyond. With the Barbiecore™ and Ken-ergy™ felt in the movie, the collection captures the essence of the characters' style, from their initial outfits to the matching sets worn in the film. Notable accessories in the collection include a mini replica of Barbie's iconic three-story Dreamhouse™ from MEGA and a stunning pink RC Corvette® from Hot Wheels.
Lisa McKnight, Executive Vice President and Global Head of Barbie & Dolls at Mattel, expressed her excitement for "Barbie The Movie," stating that the new line of Mattel toys perfectly captures the fun and joy of Barbie that lies at the heart of the film. This collection allows fans of all ages to celebrate their favorite characters and scenes from the movie, making it a fantastic way to kick off the summer of Barbie.
Here are some highlights from the "Barbie The Movie" doll line:
- Barbie The Movie Doll Pink Gingham Dress: Features a vintage-inspired pink and white gingham dress, complete with a daisy chain necklace and pastel pink heart-adorned pumps.
- Barbie The Movie Ken Doll Pastel Stripe Matching Set: Wears a beachy, pink and mint green striped matching set, carrying a surfboard.
- Barbie The Movie Doll Plaid Matching Set: Sports a perfectly coordinated three-piece pastel plaid set, including a puffy skirt, cropped jacket, and matching blouse.
- Barbie The Movie Ken Doll Denim Matching Set: Dressed in an all-denim look with an open vest and matching light wash jeans, with a peek at iconic Ken boxers.
- Barbie The Movie Doll Gold Disco Jumpsuit: Shines in a sequined disco jumpsuit with big disco hair, metallic jewelry, and golden heels.
- Barbie The Movie Doll Pink Western Outfit: Wears an eye-catching Western-themed matching pink denim vest and flare jeans, along with a cowboy hat and boots.
- Barbie The Movie Doll Gloria Pink Power Pantsuit: Looks fierce in a three-piece pink suit featuring a satiny blazer, matching blouse, and pinstriped trousers with fashionably split cuffs.
- Barbie The Movie Ken Doll Gold and White Disco Tracksuit: Embodies luxurious quality and casual style in a white tracksuit with metallic gold color-blocked sleeves and a shiny "K" accent.
- Barbie The Movie Doll President in Pink and Gold Dress: Adorns a full, satiny gown with a sparkly off-shoulder bodice and shimmery gold accents cascading down the skirt.
- Barbie The Movie Fashion Pack: Includes three iconic Barbie outfits from the movie: a blue and white sundress, a gingham pink blouse and shorts set, and a dreamy pajama ensemble.
- Barbie The Movie Pink Corvette Convertible: A curvy retro silhouette and pink paint job make this replica stand out, featuring film-inspired details like white wall tires and chrome rims.
In addition to the Barbie items inspired by the characters in "Barbie The Movie," Mattel is also releasing a collection of products celebrating the live-action feature film across their broader portfolio. These include UNO Barbie The Movie, Little People Collector Barbie The Movie, Barbie The Movie MEGA Dreamhouse, Barbie The Movie Hot Wheels RC Barbie Corvette, and Barbie The Movie Hot Wheels Die-Cast Pink Corvette in 1:64 Scale.
The Mattel collection of "Barbie The Movie" products, presented in collectible packaging, will be available at selected retailers across South Africa from mid-June.
To further celebrate "Barbie The Movie," Mattel plans to release a wide range of movie-themed products in collaboration with over 100 brand partners in the fashion, beauty, accessories, and more industries, starting this month. Stay tuned for even more Barbie excitement!
