Inkundla yezokuxhumana isiguqule indlela amabhizinisi asebenza ngayo, kanti kosomabhizinisi abasafufusa, isishintshile.
Ngokusebenzisa imithombo yezokuxhumana, ama-mompreneurs angafinyelela izethameli ezibanzi, akhiqize umkhondo, futhi andise inzuzo yawo. Kodwa-ke, ukusebenzisa izinkundla zokuxhumana ukukhulisa ibhizinisi kungaba nzima futhi kudle isikhathi, ikakhulukazi uma unomndeni okufanele uwunakekele. Ngenhlanhla, Umhlahlandlela We-Mompreneur Wokwakha Ibhizinisi Kumithombo Yezokuxhumana ebhalwe ngabakwa-4aKid inawo wonke amathuluzi namasu owadingayo ukuze uphumelele.
Kulesi sihloko, sizofaka amanye amathiphu abalulekile kanye nemininingwane evela encwadini ukuze ikusize ube ngumfundi wezobuciko benkundla yezokuxhumana futhi uthathe ibhizinisi lakho likamama uliyise kwelinye izinga.
Ukuqonda Social Media
Izinkundla zokuxhumana ezifana ne-Facebook, Instagram, ne-Twitter zingamathuluzi anamandla okukhula kwebhizinisi, kodwa azisona isixazululo esilingana konke. Inkundla ngayinye inamandla nobuthakathaka obuhlukile, futhi kubalulekile ukuqonda ukuthi iyiphi inkundla elungele ibhizinisi lakho. Isibonelo, i-Facebook inhle kakhulu ekwakheni umphakathi, kuyilapho i-Instagram ilungele ukukhombisa imikhiqizo ngokubukeka.
Ukuchaza Izethameli Ozihlosile
Ukwazi izethameli zakho ezihlosiwe kubalulekile ukuze uphumelele ezinkundleni zokuxhumana. Njenge-mompreneur, udinga ukukhomba ukuthi ubani ikhasimende lakho elifanelekile nokuthi ayini amaphuzu awo obuhlungu. Uma usuziqonda izithameli zakho ozihlosile, ungakha okuqukethwe okuhambisana nazo futhi unikeze izixazululo ezinkingeni zazo.
Ukudala Okuqukethwe Okubandakanyayo
Ukudala okuqukethwe okubandakanyayo kubalulekile ekwakheni inkundla yezokuxhumana elandelayo. Okuqukethwe kwakho kufanele kukhange, kufundise futhi kujabulise. Eminye yemibono yokuqukethwe ongayihlola ihlanganisa ukuthi kwenziwa kanjani amavidiyo, okuthunyelwe ngemuva kwesigcawu, nokuqukethwe okukhiqizwa ngabasebenzisi. Kubalulekile futhi ukuthumela ngokungaguquki nangesikhathi esifanele ukuze uqinisekise ukuzibandakanya okukhulu.
Ukukhulisa Ukulandela Kwakho
Ukukhulisa abalandeli bakho ezinkundleni zokuxhumana kudinga isu nesineke. Amanye amasu ongawasebenzisa ahlanganisa ukusebenzisa izikhangiso zenkundla yezokuxhumana, ukusebenzisana nabanamandla, nokusebenzisa ama-hashtag. Kubalulekile futhi ukuxhumana nabalandeli bakho ngokuphendula imibono yabo nemiyalezo eqondile.
Ukwandisa i-ROI Yakho
Inkundla yezokuxhumana ingaba ithuluzi elinamandla lokukhula kwebhizinisi, kodwa kubalulekile ukukala i-ROI yakho ukuze uqinisekise ukuthi uthola imbuyiselo ekutshalweni kwakho. Amanye amamethrikhi ongakwazi ukuwalandela afaka amanani okuzibandakanya, amanani okuguqulwa, nezindali. Ngokulinganisa i-ROI yakho, ungakwazi ukubona ukuthi yini esebenzayo nengasebenzi futhi wenze izinguquko ngokufanele.
Imicabango yokugcina
Njengomama, ukwakha ibhizinisi ezinkundleni zokuxhumana kungaba yinto eyinselele kodwa enomvuzo. Ngamathuluzi namasu afanele, ungakwazi ukusebenzisa inkundla yezokuxhumana ukuze ukhulise ibhizinisi lakho, ufinyelele izethameli ezibanzi, futhi uzuze inkululeko yezezimali. Umhlahlandlela We-Mompreneur Wokwakha Ibhizinisi Kumithombo Yezokuxhumana ebhalwe ngabakwa-4aKid iyinsiza ebalulekile yosomabhizinisi abafuna ukukhulisa ubukhona babo ezinkundleni zokuxhumana futhi bakhuphule amabhizinisi abo ezingeni eliphezulu. Thola ikhophi yakho namuhla futhi uqale ubuciko bezokuxhumana!
