Njengomama, ukwakha ibhizinisi eliphumelelayo kungase kubonakale kuwumsebenzi onzima, ikakhulukazi uma kuziwa ekuzulazuleni umhlaba wezokuxhumana.
Ngesimo esishintsha njalo sezinkundla zokuxhumana, kungaba inselele ukwazi ukuthi ungaqala kuphi noma ungazisebenzisa kanjani lezi zinkundla ukukhulisa ibhizinisi lakho. Yilapho " Umhlahlandlela We-Mompreneur Wokwakha Ibhizinisi Kumithombo Yezokuxhumana " ebhalwe ngabakwa-4aKid. Kulesi sihloko, sizohlola incwadi nokuthi ingakusiza kanjani ukwakha ibhizinisi eliphumelelayo ezinkundleni zokuxhumana.
Isingeniso ku-Social Media for Mompreneurs
Kulesi sahluko, umbhali unikeza umbono obanzi wezinkundla zokuxhumana nokubaluleka kwazo kuma-mompreneurs. Isahluko sihlanganisa izinkundla zokuxhumana ezidume kakhulu, okuhlanganisa i-Facebook, Instagram, Twitter, ne-LinkedIn, nokuthi inkundla ngayinye ingasetshenziswa kanjani ukukhulisa ibhizinisi lakho. Umbhali uphinde agcizelele ukubaluleka kokuba nesu lezokuxhumana kanye nokubeka imigomo engafinyeleleka.
Ukudala Isu Lokubulala Lezokuxhumana
Kulesi sahluko, umbhali ujula ngokujula ekwakheni isu lenkundla yezokuxhumana elisebenzela ibhizinisi lakho. Isahluko sihlanganisa izihloko ezinjengokuhlonza izethameli ozihlosile, ukukhetha izinkundla ezifanele zenkundla yezokuxhumana zebhizinisi lakho, ukwakha ikhalenda lokuqukethwe, nokulandelela impumelelo yakho. Umbhali uhlanganisa namathiphu awusizo namathuluzi okwenza inqubo ibe lula kuma-mompreneurs amatasa.
Ukwakha Ibhrendi ku-Social Media
Lesi sahluko sigxile ekubalulekeni kokwenza umkhiqizo kanye nendlela yokusungula ubukhona bomkhiqizo obuqinile ezinkundleni zokuxhumana. Umbhali uxoxa ngezinto ezibalulekile zokufaka uphawu, njengezwi lomkhiqizo wakho, okubonwayo, nemiyalezo, kanye nendlela yokusebenzisa lezi zinto kumaphrofayela wakho wenkundla yezokuxhumana. Isahluko siphinde sihlanganise ukubaluleka kokungaguquguquki kanye nendlela yokugcina uphawu oluhlangene kuzo zonke izinkundla zokuxhumana.
Ukudalwa Kokuqukethwe kanye Nokukhethwa
Kulesi sahluko, umbhali unikeza izeluleko ezisebenzayo zokudala nokuhlunga okuqukethwe kwamaphrofayili akho enkundla yezokuxhumana. Isahluko sihlanganisa izihloko ezinjengokukhetha amafomethi wokuqukethwe alungile, ukuthuthukisa ukuhamba komsebenzi wokudala okuqukethwe, kanye nokuthola ugqozi lokuqukethwe kwakho. Umbhali uhlanganisa namathiphu okuthola nokwabelana ngokuqukethwe okufanele okuvela kweminye imithombo ukuze wengezelele okwakho okuqukethwe.
Ukuhlanganyela Nezithameli Zakho
Ukuzibandakanya nezithameli zakho kuyisihluthulelo sokwakha ubukhona obuqinile benkundla yezokuxhumana kanye nokukhulisa ibhizinisi lakho. Kulesi sahluko, umbhali unikeza amathiphu okwandisa ukuzibandakanya kumaphrofayela akho ezinkundla zokuxhumana, njengokuphendula amazwana nemilayezo, ukusingathwa kwezipho nemincintiswano, nokusebenzisa ama-hashtag ukwandisa ukubonakala. Isahluko siphinde sihlanganise ukubaluleka kokuhlaziya amamethrikhi akho okuzibandakanya ukuze ubone ukuthi yini esebenzayo nengasebenzi.
Ukukhangisa ku-Social Media
Lesi sahluko sigxile emhlabeni wokukhangisa ezinkundleni zokuxhumana nokuthi ungasetshenziswa kanjani ukukhulisa ibhizinisi lakho. Umbhali unikeza umbono wezinketho ezihlukene zokukhangisa ezinkundleni zokuxhumana, okuhlanganisa Izikhangiso ze-Facebook, Izikhangiso ze-Instagram, kanye Nezikhangiso ze-LinkedIn. Isahluko siphinde sihlanganise namathiphu asebenzayo okudala izikhangiso ezisebenzayo zenkundla yezokuxhumana, njengokukhomba izethameli ezifanele, ukusebenzisa izinto ezibonwayo ezidonsa amehlo, nokwenza ikhophi yesikhangiso ephoqelelayo.
Ukulinganisa Impumelelo Ezinkundleni zokuxhumana
Kulesi sahluko sokugcina, umbhali uxoxa ngokubaluleka kokulinganisa impumelelo ezinkundleni zokuxhumana nokuthi ungayilandela kanjani inqubekelaphambili yakho ekufezeni imigomo yakho yenkundla yezokuxhumana. Isahluko sihlanganisa amamethrikhi enkundla yezokuxhumana abalulekile okufanele alandelelwe, njengokufinyelela, ukuzibandakanya, namazinga okuguqulwa. Umbhali uhlanganisa namathiphu okusebenzisa amathuluzi okuhlaziya enkundla yezokuxhumana ukuze ahlaziye amamethrikhi akho futhi enze izinqumo ezinolwazi mayelana namasu akho enkundla yezokuxhumana.
Sekukonke, " Umhlahlandlela We-Mompreneur Wokwakha Ibhizinisi Kumithombo Yezokuxhumana " ungumhlahlandlela ophelele ohlinzeka ngamathiphu asebenzayo namasu okukhulisa ibhizinisi lakho ezinkundleni zokuxhumana.
Le ncwadi ibhalelwe ngokukhethekile ama-mompreneurs amatasa futhi ihlanganisa amathuluzi awusizo nezinsiza zokwenza inqubo ibe lula. Kungakhathaliseki ukuthi usaqala ukungena ezinkundleni zokuxhumana noma ufuna ukuyisa isu lakho lenkundla yezokuxhumana ezingeni elilandelayo, " Umhlahlandlela We-Mompreneur Wokwakha Ibhizinisi Ezingosini Zomphakathi " ka-4aKid ifundeka kahle kakhulu. Thola ikhophi yakho ku-inthanethi namuhla!